Mercer Hotel

  • BRAND DESIGN
  • WEBSITE DESIGN
  • CONTENT CREATION

Troup was presented with an incredible assignment: restore the overall brand story of The Mercer Hotel (Soho), originally designed by the late Tibor Kalman. Working with property managers Ansell & Michel, we revamped the design look and feel for the site. Our good friend Patrick Chin captured amazing photographs with the help of Three Strikes, Inc. You may notice some illustrations on the site that’s style seems familiar. Those were created by Maira Kalman, a frequent contributor to the New Yorker and the New York Times and wife of Tibor.

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